The venue is the home of NCAA Division I University of Louisville men’s and women’s basketball teams and has served as a host site for several NCAA Men’s and Women’s Championship events. Hosting more than 115 events annually, the arena attracts several top grossing tour performances annually, in addition to high profile sporting events, family shows, conferences, conventions and meetings. The KFC Yum! Center is a pillar in the community contributing heavily to the tremendous growth in tourism to the Louisville region over the past 9 years. And the venue and its staff regularly give back by hosting more than 20 community events annually.